Slicing Pie Summaries - Slicing Pie

Slicing Pie Summaries

The Slicing Pie book and The Slicing Pie Handbook are comprehensive guides to implementing the Slicing Pie model. The handbook is a bit newer, but both books describe the same model.

But, not everyone wants to read an entire book. Some people want a 10,000-foot view before diving in.

I’ve created a couple of different summary options. One is a single-page summary of the model and one is a description of the basic Slicing Pie formulas. These documents are designed to help Slicing Pie companies introduce the concept to potential employees or partners or anyone else curious about the model.

Download the Free Summaries.

Short, concise summaries of Slicing Pie for students, skeptics and strangers.

Download links will be emailed to you!

  • Chris Wilson says:

    The download is not working??

  • Cranmount says:

    Still hoping for some testimonials to be posted from Canada ;)

  • Pa KR says:

    Can’t figure out what my IP is worth – it can change the Oil/Gas Industry economics (Lower CAPEX/OPEX/ Barrel of Oil).
    Two of us own the IP and I am the main Inventor.

    I have a business guy who will start and handle a new company, and the Company’s Businesss ends strting from using his own network to acquire Angel Invetments.

    I will have to do the “Technical Sale”.

    But OK, Launching this as a viable Company is one , important enough matter. And the gumptions to make a success of it.

    My IP is Patented.

    I would give License to the Funded (joint) Company. The Company will use this to leverage our Patent, etc., … etc.

    Company A – Holding in Trust – IP/Patents.
    Company B – OPerating Technology Comapany to reach into other areas.

    Please advice best way to use the Pie Method here …


    • Mike Moyer says:

      If you could license it to a different company in the same industry how much would you ask for/receive? Inventors of unique IP who license their ideas typically get a royalty on revenues and perhaps an advance on future payments. For instance, book authors and musicians get royalties from publishers, inventors get royalties from manufacturing companies or brands get royalties from licencees. Unpaid royalties on revenues convert to slices.

      Plus, your unpaid salary as CTO would convert to slices.

      • Pa KR says:

        Hi Mike,

        Thank you most kindly for your input.

        I couldn’t hope for better! It is like an epiphany or serendipity !

        It is a far more complex quandary I have, here. With your permission, let me lay out the whole quandary here so others can also see the kinds of complexities out there:

        Let me put all the pieces in play on the table here:

        … starting with – I am a Chemical Engineer – (my personal Patent – is Industrial) which took me 6 going to 7 years to keep hammering powers that be (whereas Eu-Russian Application – clearly approved its novelty, etc., within 4-5 months, as did the PCT World body, hands down), and finally got the Patent awarded here – I sunk every penny but 90c, of my 401K and other savings into it – and which I evaluate will change the Oil & Gas industry. It could come to 0 (zip) I also tell my mind, so it has perspective.

        My thinking:

        This is the scenario – real but not normally ‘realized’ while it could be taking place … These (oil) Companies (e.g.) say, have one particular $1,000,000/yr revenue ‘product’ stream.

        With the current ‘state’ of technology, it is ‘monumental’ to eek out another improvement of 5% (makes a huge difference – 100% satisfied, if they can get 5% more – $50,000/yr more). Then what about another ADDITIONAL further increment of 5% on original ?! That ‘could’ Double their satisfaction – if it ‘paused’ at the 5% – i.e. anew on top (x 200% ‘Satisfaction’ ?) + then 5% (Double that ‘Satisfaction’ ?) … 60 such increments if paused at every 5% … exponential satisfaction? Sorry, I know that is philosophical …

        My system improves this particular “product” revenue stream by 300%. On TOP of that, it increases the current capacity of their Oil pipelines by 2 to 3 times. Increases their capacity of Gas Pipelines by 3 to 3.5 times (x). That really changes their total CAPEX and OPEX.

        As a real Calculation: One Major Oil Company has 4 Oil/Gas Platforms out in the Gulf. My technology gives (‘could’) EACH Platform an Improved revenue of this product. That gives an average NPV of about $2 B (with a B) per Platform (5 years @ 10% interest). Actually close to $9 B for all 4 platforms.

        The Gulf (alone) has 4,000 Platforms out there.

        That is one single scenario. I don’t want to think of the rest. The entire Oil/Gas Industry … the entire Shale Gas Industry … this is a pivotal technology for entire industry (which to date was locked, by limitations of current technology pushed to the limit, combined with other limitations of size/economics, etc. over 40-50 years) Plus that technology is 90+ % monopolized by one Comapny – as they own the companies that had entire collection of “licenses” (between them) to the Current Technology and accumulated patents.

        But making a sale to anyone of them (Oil/Gas Companies) without industial application proof or demo, is like selling sand to a country in the Sahara dessert!


        I have been juggling with the your Slicing matrix. However, I want to see what a “valuation” I should assign to my (before) bringing the IP in to a venture in the first place, considering these factors …

        So a Business guy (Electrical engineer, Business Stuudies, etc.), I can trust (but future is no guarantee – minds are fickle) who has managed to start a store front Service and Repairs place for personal “computers” – has succeeded against odds in such a Tough Call business in these times of disposable/replaceable computers/laptops – He has replicated this with 2 or 3 more Store Fronts. Kudos to him!!! He is very young, extremely bright, rapid study, with pulse on networking the Enerpreneural world, networked with Angels (potential funding), … However, has no gangbuster Venture success under his belt. He has seen my predicament – and is excited with the possibilities for ‘him’ to change direction. I can see him, with his energy, quick-study understanding, of the industry, and what can be. (real – since he is an engineer of sorts, and have seen him picking up the nuances in my long discussions with him, though a different engineer).

        OK, to Slice –

        As inventors, I with my other Co-Inventor (UK) (and plus one, my son (33) who has turned over his entire savings into my Patent efforts to “help” me out with all the patent costs, ALSO – he is young and wrings his hands that I have nothing for retirement and here he is sacrificing his hopes of family, owning a home, etc, which was coming up in his grasp before I had to call on him – and he is askance of me succeeding at this) – we would set up a Holding Company A, for the IP – my and Business Guy thinking/accepting.

        Business Guy: and “I” would start a Company B (with the Business Guy – 50/50% – he suggests and says). We would exclusive license the IP to this company. Then B would go get the Angels, VC, etc, rounds to fund and DEVELOP the Technology and market it. My role would only be CTO …( he says).

        Co-Inventor is not compfortable with that. I have reservations but open minded. But, how does the Co-Inventor benefit, etc. – his IP would be locked/anchored away, etc. quandary … should he get a slice in Company B, etc.

        Now, how to slice the whole thing?

        What if, we all were to just create Company A? – Don’t know if the Business Guy would go for it. Would I lose any insulation for my IP/Patents?

        How do I allocate the slices ? Should I have protections against being faced as Steve Jobs, etc. ?

        As an aside question … but just asking for any simple methodology (I don’t know) – Not comparing, but what “method”/Will/Trust etc, did Rocekefellars use to safeguard future inevitable degenaration of family wealth to conflicts, fracturing, etc?

        Sorry, I know that is a lot in one go!

        Thank you again, and warm regards,

        PS: I intensely like your slicing model … but how to weigh and apply all these components?

        • Mike Moyer says:

          You are focusing on the wrong things. Your equity split should have nothing to do with the future potential of the company or the degree to which a person invests their life savings.

          Your company/technology is a gamble, like all startups. When people contribute time, money, ideas, etc and are not paid the fair market value for their contribution they are, in effect, betting the unpaid portion on the company.

          You’re betting money and ideas, your son is betting money, others will bet too. You will all keep betting until the company breaks even or reaches Series A. Then, and only then, can you calculate each person’s fair share.

          A person’s share of the equity should be based on that person’s share of the bets. Nothing else matters.

          Pretend we’re betting, together on a coin flip. Heads: we double our money, tails: we lose it. We each bet $1. If we win, we should split the winnings 50/50. If you bet $9 and I bet $1 you deserve 90%. All that matters is the fair market value of the contribution. It doesn’t matter how hard it was for you to come up with your share or how much we may win. The bets matter- nothing else.

          Your IP has a fair market value which is the royalty an established company would pay you for it if you offered it to them. Your time has a fair market value which is the salary you would get doing similar work. The fair market value of your cash is cash.

          Trying to predict value is futile. Splitting equity before knowing everyone’s bet is also futile. Track the bets!

        • Pa KR says:

          I might add the technology presents – where it was not available before (where only 30% recovery was a reality at “localities”) – the Technology can possibly give a 99% Recovery instead, and opens up all fields – offshore, onshore, shale, remote/stranded/isolated, etc. Little fields, big fields, … more ubiqutous application.

          This particular product stream (even when hamstrung by scale economics to achieve 90% recovery methods) is what helped USA overtake Saudi in Liquid/Oil Production in 2014

          • Mike Moyer says:

            It sounds awesome. Stats like this will help you get to Series A faster and, thus, keep your Pie small!

          • Pa KR says:


            But How do I stay in the game, juggle Company A and B

            … slicing with my cummulative investment – I took it from just idea with the whole burden – with Co-Inventor providing only one idea only to the invention that one day in 2010

            and how to “own” what? – as once the Company is aware and all parties kow I have no more “input” as such, figuratively speaking – will manouvre?

            Thank you.


          • Pa KR says:

            Thanks, but I don’t quite understand that part about keeping the pie small.
            Best regards

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